Live Campaigns

Live Campaigns

Live Campaigns refer to comprehensive strategies and campaigns devised for advertising purposes. These plans monitor the performance of your live campaigns, ensuring that they are executed in accordance with predetermined goals. 


By assessing progress and timing of the campaigns, as well as Key Performance Indicators (KPIs), these campaigns enable advertisers to make informed decisions regarding optimization and adjustments as necessary. To go to the Live Campaigns page, click on Live Campaigns after reaching the Optimize tab.




The Live Campaigns interface offers several options for account, advertiser channel, media plan, channel, integration partners, pacing status, KPI status and a list of top Live Campaigns (e.g., top 100, 200, 500, or 1000). Below that, you will find a comprehensive list of available Live Campaigns. 


Each campaign is accompanied by details such as campaign name, AI insights, channel, spend, ReBid Goal, Integration partner goal, pacing management and a filter to select from Spend, Impressions, Clicks, etc.





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