Where can I find the Webhook URL for event notifications?

When you navigate to the Event source details page, you will come across a dedicated section labeled "Webhook URL." The Webhook URL serves as a designated link that acts as a receiver, waiting to be triggered by specific events or actions. Once an event of interest occurs, the system sends a notification to the Webhook URL, providing relevant information about the event. This real-time exchange of data ensures that you remain promptly informed about noteworthy activities or occurrences within your platform.

Do I need a separate Connector for each data source on my website?

Yes, it's a good idea to have a Connector for each different place where data comes from, like websites or apps. This helps you gather accurate information about how customers interact with your site. You don't need a new Connector for each bit of data, but having one for different sources is a smart choice. It helps you organize and understand customer behavior better.

How do I make sure data is secure when using Connectors and writing keys in ReBid CDP?

ReBid CDP takes security seriously. When you set up a Connector, you get a "write key." This key is like a secret code that helps you send data to ReBid. It's important to keep this key safe and not share it with others. 

Can I customize the information I collect from different sources using Connectors?

Yes, Connectors lets you gather specific data from different places, like websites and apps. Each Connector is like a link that brings certain information to ReBid. This means you can customize what data you collect based on what you want to learn about customer behavior.

If I disable a Connector, will I lose data or settings?

When you disable a Connector, it stops working for a while. But don't worry, you won't lose any data or settings. You can turn it back on when you need it. This can be helpful if you want to pause data collection for a bit without losing anything.

What kind of information can I use to make Audiences on ReBid CDP?

You can use various types of information to create audiences on ReBid CDP. This includes things like what actions users take on your website or app (user behavior) and information you have about them, like where they're from or what they like (user traits). By combining these factors, you can define distinct groups of people for your advertising campaigns.

How can I be sure the audiences I make are good for my ads on ReBid CDP?

To ensure that the audiences you create are effective, you can use specific filters and conditions that accurately define your target group. By choosing the right criteria, you make sure your ads are shown to the right people who are more likely to be interested in what you offer. This helps you improve the relevance of your ads and the chances of achieving your desired goals, like getting more clicks or conversions.

Can I modify an Audience I made later on ReBid CDP?

Yes, you have the flexibility to edit or modify the criteria of an audience you've created on ReBid CDP. This is helpful if you want to adjust your audience to match changing goals or insights you've gained over time.

What is the use of the Reachability Insights?

Reachability Insights is a valuable tool on ReBid CDP that shows you how many people within your audience you can potentially reach through different advertising channels. It provides insights into the reach of your ads across various platforms, helping you make informed decisions about how to best target and engage your audience.

Can I export the audiences I made on ReBid CDP?

Yes, you can export the audiences you've created on ReBid CDP and use them on other advertising platforms. This makes it easier to maintain consistency in your targeting and reach across different platforms.

What types of triggers can I use to initiate marketing automation workflows?

You can use various triggers to start marketing automation workflows, such as form submissions, email opens, website visits, or specific dates. Triggers indicate when a contact interacts with your platform, prompting the workflow to begin. By setting up triggers that match your objectives, you can initiate workflows that respond to user actions, ensuring timely and relevant communication.

How do I set up conditions within a workflow to guide contacts along different paths?

Conditions in a workflow are rules that determine the path a contact takes. Based on criteria like demographics or behavior, contacts follow different routes. For example, you can direct users who have made a purchase down one path and users who abandoned a cart down another. Conditions help personalize interactions and ensure that users receive content tailored to their actions and characteristics.

What are branching points within a workflow and how they affect the user journey?

Branching points occur when users take different paths in a workflow based on conditions. For instance, a user who has made a purchase might receive emails with product recommendations, while a user who hasn't might receive emails encouraging them to explore more. These branching points customize the user journey, delivering content that matches user behavior and preferences.

How can I monitor and analyze the performance of my activated workflows?

ReBid CDP provides tools to monitor and analyze the performance of your workflows. You can track user engagement, open rates, click-through rates, and conversion rates. This data helps you understand which workflows are effective and where improvements can be made to enhance user engagement and drive conversions.