Insertion Order Details

Insertion Order Details

IO Details refer to Insertion Order. The IO details tab can be accessed once the Media Plan
Details have been successfully updated. It contains two sections, General Information, and Placement Details.


General Information

This section contains the following data points:
  1. IO Number: A unique identifier for IO.
  2. IO Date: The date of the Insertion order.
  3. Exchange Rate: It is filled automatically and converts the currency you selected on the Media Plan details tab to USD.
  4. Budget: The budget of the Media Plan.

Placement Details

In this section, you have to add integration partner wise details into Media Plan. It is used
to track active Media Plan And Campaign pacing.



This section contains the following data points:
  1. Integration Partner: Available options for Integration Partners are shown in the dropdown.


  1. Channels: These are the various channels where you can display your ad

  1. Geo: Different Country codes where you can display your ads


  1. Goal: The goal of your ad campaigns



  1. Start Date: Start Date of the Media Plan
  2. End Date: End Date of the Media Plan
  3. Goal Value: The goal value anticipated in the currency you selected in the Media Plan tab
  4. Budgeted Amount: The amount that is budgeted for
  5. CPM: Cost per mille or Cost per Thousand
  6. CPC: Cost per click
  7. Manage: It has the Add button where you can add a single or multiple placement details
  8. After adding all the placement details, click on Save or go to the previous tab in case of any additional changes.